The idea for Silverstyle was generated by 2 individuals who just happen to be husband and wife.

Both had spent the majority of their careers working  in Design, Development nd Management and the leading edge ofthe Fashion Apparel Industry.

Both liked the idea of starting a business as a bit of side project, and with that in mind

began to quietly pursue something that would provide them with a starting point.

They then found and aquired an existing venture that was very much in the development.

It was perfect in that the bones of the business, had been established,

but it was early enough in the building process for a redefined business model,

with a new handwriting to be brought into play.

This situation allowed them to ultimately realise what had been very much a long term dream,

and they began to focus their collective talents on reimagining the SilverStyle brand.

The relaunch of the SilverStyle was to take place after the return from the trip

to the USA in 2018/2019, but you can't help bad timing.

The COVID scenario hit in the lead up to this and the project had to be relegated

to the back burner until early 2022.

SilverStyle is now successfully trading and gaining momentum as the brand moves forward.